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Hacks and Flacks

On Hacks and Flacks - a podcast from March Communications - we talk with influencers, colleagues and experts about all things marketing, media, public relations, and communications. We'll also share stories and insights from the award-winning March blog, PR Nonsense. All music provided by Job Creators. Check them out at http://www.jobcreatorsband.com
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Now displaying: March, 2015

On Hacks and Flacks - a podcast from March Communications - we talk with influencers, colleagues and experts about all things marketing, media, public relations, and communications. We'll also share stories and insights from the award-winning March blog, M+PR Nonsense. All music provided by Job Creators.

Mar 27, 2015

Is the Gigaom shutdown a harbinger of what's to come for some tech journalism? Manny and Jim brought in March Communications CEO Martin Jones to discuss what led to Gigaom's downfall, how consumer expectations for media have changed and why the influence of journalism "gatekeepers" has tailed off.

Leading into our conversation with Martin, we tried the Meerkat app for the first time, with mixed results. We also chatted about Facebook's "Faustian" plot to become the go-to platform for all media outlets.

Show Notes:

Subscribe to Hacks and Flacks on iTunesStitcher or Podbay today. The show's music is provided by Job Creators. Check them out at JobCreatorsBand.com!

Mar 13, 2015

To our friends in PR and marketing agencies: When something goes haywire, don't you wish you could escape and hide behind the plant? Lauren Peresada, Senior Customer Success Manager at Hubspot, knows the feeling.

This week, Lauren shares stories from her time as an account manager, what she sees as the differences between small business and enterprise clients, her blueprint for managing client crises, and why asking the obvious questions has saved her on many occasions.

And, in light of the news that Gigaom will be shutting down, we brought in March's Doug Flora to provide some additional prospective and provide his view of the current state of the tech journalism landscape.

The show's music is provided by Job Creators. Check them out at JobCreatorsBand.com!

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