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Hacks and Flacks

Hacks and Flacks is a podcast that dissects PR, marketing and media from the inside out. We speak to comms experts and influencers to break down trends, share best practices and give advice. Winner of podcasting awards from the Publicity Club of New England and The Holmes Report. Produced by March Communications, an award-winning integrated PR and marketing agency with offices in Boston and Chicago. Subscribe to receive new episodes as they are published. For more visit www.marchcomms.com.

Aug 19, 2016

The relationships between PR pros and journalists can be... complicated, to say the least. But, it's not all form pitches and frustration - in the best case scenario, PR folks and reporters can establish mutually beneficial relationships that result in great stories and reliable sources.

On this week's Hacks and Flacks,...