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Hacks and Flacks

Hacks and Flacks is a podcast that dissects PR, marketing and media from the inside out. We speak to comms experts and influencers to break down trends, share best practices and give advice. Winner of podcasting awards from the Publicity Club of New England and The Holmes Report. Produced by March Communications, an award-winning integrated PR and marketing agency with offices in Boston and Chicago. Subscribe to receive new episodes as they are published. For more visit www.marchcomms.com.

Apr 3, 2020

Tech media expert Sam Whitmore has been producing in-depth coverage of the impact of the coronavirus pandemic on the tech media. You can read all of his coverage over at mediasurvey.com. Today he joins the show to tell us how the tech media is handling the crisis, how coverage has changed, and what PR professionals...


Mar 23, 2020

It's an old trope, but there's a reason why people say "a picture is worth a thousand words." Visual images tell a powerful story: human brain processes images 60,000 times faster than text, and research shows images are much more persuasive than text alone.

Shlomi Ron, CEO of Visual Storytelling Institute, understands...


Mar 18, 2020

Looking for remote content marketing ideas? March partner Owen Mack of Cobrandit Video joins Hacks and Flacks to discuss the different ways you can create professional-quality videos from home. We cover the tools, tips, and strategies you’ll need to improve the visual and audio quality of your online meetings, turn...


Mar 4, 2020

Wellness tech is a hot trend, and consumers today are trying more apps that promise to help them live longer, look great, and feel better, too. But is all of this technology and innovation actually making us healthier and making our lives better?

March's recent consumer survey - part of the Year of Smart Living -...


Jan 14, 2020

How do misunderstandings happen? What actually went wrong when someone didn’t pick up on your message, or even worse, interpreted your words in a way that was completely different than you intended? It happens to people, of course, and these days it’s happening to a lot of brands, too, who find themselves...