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Hacks and Flacks


On Hacks and Flacks - a podcast from March Communications - we talk with influencers, colleagues and experts about all things marketing, media, public relations, and communications. We'll also share stories and insights from the award-winning March blog. Winner of podcasting awards from the Publicity Club of New England and The Holmes Report. Subscribe to receive new episodes as they are published. All music provided by Job Creators.

Jan 23, 2018

CES 2018 is history, and March Senior Account Executive Alex Jafarzadeh has a full report from Las Vegas. He tells us why this year's event was the "voice-controlled CES" and why, of all the major technology players in that space, Google was the biggest winner at the show.

We also talk about brands that made the wrong kind of impact and thus found themselves caught up in the sometimes-cynical coverage that surrounds CES every year. Alex offers advice for businesses that are thinking about showcasing at next year's event, explaining that the best comms strategy can ensure you leave the right impression on attending media and potential partners, while also helping you avoid sideways glances and social media mockery.

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