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Hacks and Flacks


On Hacks and Flacks - a podcast from March Communications - we talk with influencers, colleagues and experts about all things marketing, media, public relations, and communications. We'll also share stories and insights from the award-winning March blog. Winner of podcasting awards from the Publicity Club of New England and The Holmes Report. Subscribe to receive new episodes as they are published. All music provided by Job Creators.

Jul 31, 2018

Blogging is a crowded world, and it's getting harder than ever to drive organic traffic from social and search to a website. So it's no surprise that newsletters and podcasts are gaining in popularity as publishers and businesses look for ways to reach consistent audiences.

In this episode of Hacks and Flacks, we talk to Tyler Morin, co-founder of The Water Coolest, a daily email newsletter and podcast that covers financial news. We ask Tyler about making the move from blogging to running a newsletter and podcast, and why it's important today to distribute content in a way that fits into your audience's life. Tyler also talks about the grind of the side hustle, and his journey building The Water Coolest around a full-time day job.

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