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Hacks and Flacks

On Hacks and Flacks - a podcast from March Communications - we talk with influencers, colleagues and experts about all things marketing, media, public relations, and communications. We'll also share stories and insights from the award-winning March blog. Winner of podcasting awards from the Publicity Club of New England and The Holmes Report. Subscribe to receive new episodes as they are published. All music provided by Job Creators.

Apr 10, 2015

"It has always been about the story. The story is everything, which means it's our jobs to tell better stories."

Oscar-winner Kevin Spacey, who delivered those comments as the keynote speaker at last year's Content Marketing World 2014, knows a lot about the alchemy of a compelling story. Sitting out in the crowd that...