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Hacks and Flacks

On Hacks and Flacks - a podcast from March Communications - we talk with influencers, colleagues and experts about all things marketing, media, public relations, and communications. We'll also share stories and insights from the award-winning March blog, PR Nonsense. All music provided by Job Creators. Check them out at http://www.jobcreatorsband.com
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On Hacks and Flacks - a podcast from March Communications - we talk with influencers, colleagues and experts about all things marketing, media, public relations, and communications. We'll also share stories and insights from the award-winning March blog, M+PR Nonsense. All music provided by Job Creators.

Oct 7, 2016

What's one buzzword that's just about run out of steam in the world of healthcare? "Solutions."

Boston Business Journal reporter Jessica Bartlett hears it often enough, and that's because she's regularly pitched by PR professionals working on behalf of the region's many healthcare businesses. Off the back of a recent Pub Club of New England speed pitching session, Jessica joins Hacks and Flacks this week for a discussion about media outreach and reporting.

She offers a glimpse into the dynamics and expectations of Boston Business Journal's readership, and insight into the story ideas - and headline opportunities - that catch her eye as a healthcare reporter covering one of the nation's top markets for that industry.

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Subscribe to Hacks and Flacks on iTunesStitcher orPodbay today. The show’s music is provided by Job Creators. Check them out at JobCreatorsBand.com!